10 Tactics B2B Marketers Should Steal From B2C


Business-to-business (B2B) marketing is often considered the serious, less exciting cousin of business-to-consumer (B2C) marketing. But it doesn’t have to be this way. All businesses sell to people, not to other businesses, so B2B marketers can steal a page from the B2C marketing playbook and boost results and ROI.

We identify the B2C tactics you should steal and incorporate into your B2B marketing plan.

Get your copy today

Here are 4 of the 10 B2C tactics B2B marketers should steal:

10Tactics B2B Marketers Should Steal From B2C
Provide product and pricing information.
Use customer reviews and testimonials.
Simplify the buying process.
Give something away